Monthly cryptocurrency transfers to and from Africa of under $10,000 – typically made by individuals and small businesses – jumped more than 55% in a year to reach $316 million in June, the data from U.S. blockchain research firm Chainalysis shows. The number of monthly transfers also…
Tag Archive for Business
5 Things the African Luxury Travel Industry Can Learn from the Pandemic
Like most countries all over the world, South Africa imposed a compulsory lockdown in March to reduce the spread of the Coronavirus and hopefully eradicate it from the country. By August, stories of how luxury safari reserves and resorts had to shut down or quickly evolve to some other line of bu…
How to Build a Successful Online Presence for Your Brand: The Hermès Way
Last month, Hermès reported its earnings for the first half of 2020. While revenues dropped by 25% from €3.3 billion ($3.9 billion) to €2.5 billion, one surprising bright spot was the growth of its online channels, where sales continued to rise even before its stores reopened. The French luxury g…
ASPIRE Pick of the Week: Rolls Royce Unveils New Brand Identity
How does a brand present itself via its visual language and remain true to its heritage while speaking to its bright and contemporary future? This is the question behind Rolls Royce’s decision to introduce a new brand identity. In recent years, Rolls-Royce has experienced change at a quicker rate…
Amazon Might be Launching a Luxury Fashion Site?
There are multiple reports that Amazon is launching a luxury fashion site in September. Although it is the largest seller of apparel in the world today, its success has not extended into the luxury sector of the fashion business. It seems like an obvious place for Amazon to grow. Amazon has made …
5 Surprising Luxury Travel Trends on the Rise
As more safari companies announce new deals and travel companies offer enticing packages from all over the world, one question continues to pop up: are people travelling right now? Thanks to data, we know that they are, in spite of fluid quarantine measures and border restrictions in different co…
Luxury Must Adapt to Align with Radical Shifts in Consumer Behaviour
There can be no doubt that the global coronavirus pandemic hit many industries hard, forcing them to rethink their digital marketing strategies as consumer behaviour dramatically shifted during the crisis. Companies and brands had to amplify their digital marketing efforts, with the closure of st…
Food Lover? 5 Great Careers You Could Build in Food
What comes to your mind when you see ‘food’ and ‘career’ in the same sentence? Taking a wild guess, I’ll say, Caterer… Chef. Sous Chef, Chef again but this time in a private kitchen. Then maybe a food photographer. But what if there are other interesting careers for a gourmet or gastronome …
Trend Alert! Luxury Brands Abandon a Risk-Averse Mindset
To say that the luxury market is going through a tough time may be an understatement. The last couple of weeks saw a slew of negative sales results from all major brands and groups, proving that no one is immune from the effects of a global pandemic. Richemont posted a 47% fall to €1.99bn for the…
LEGO Increases its Value with New Art Series
It is a famous story, one that is fast becoming the cliché of grace-to-grass-to-grace stories in the world of business. But it is an inspiring one nonetheless, a history that LEGO wears like a proud badge of honour, and one it has shown over the years that it hopes to never go through again. In 2…