As counterfeits continue to flood the market, LVMH, Cartier and Prada are joining forces to offer a blockchain solution for their customers seeking an extra seal of authenticity for the goods they’re buying. The alliance of the world’s largest luxury goods brands plans to make a blockchain-enable…
Tech
The Evolution of Wine Aging Underwater
For more than eight decades, thousands of bottles of 1907 Heidsieck champagne had sat undisturbed on the Baltic seabed, cloaked in darkness and protected by near-constant temperatures and pressure. In 1998, they were rescued by divers and photographs of the underwater operation began to circulate…
ASPIRE Pick of the Week: Top Tech Women in Nigeria Maintain their ‘Why’
In keeping to our pledge to highlight the achievements of women, as well as shine the spotlight on those who are working tirelessly to make our world a better place for everyone regardless of gender, we teamed up with Moyosola Kara, Director of Communications and Marketing at YC startup, Eze and …
Gucci Releases New Sneakers. You Can Only Wear Them Virtually
Italian luxury fashion house, Gucci, is out with its latest product – an $11.99 pair of sneakers. But before you start a mad dash to your computer to see where you can buy them, the sneakers come with a caveat: they can only be worn virtually. Working with Wanna on the Gucci Virtual 25s The…
Get Behind the Production of Justin Bieber’s Custom-Made Rolls Royce Wraith
You must have seen Justin Bieber’s West Coast-customised Rolls Royce Wraith by now, but, just in case this beautifully-crafted, sleek, futuristic piece of silver-grey wonder missed your attention, here is an image to drool over. A couple of weeks back, images of Bieber’s latest automobile (becaus…
Apple Launches Black Unity Collection Featuring Limited-Edition Timepiece
Black History Month has grown over the years, and with the Black Lives Matter protests of 2020 and calls for better representation and increased inclusivity, celebrations this year would certainly be different. Apple seems to understand this, and its decision to launch the Black Unity Collection …
Omega Unveils Two De Ville Trésor Timepieces for a Social Cause
In 1999, Omega took a historic step: it introduced its Co-Axial Escapement – a technology that allows timepieces last longer and ensures more stable precision – to the De Ville collection, making it the first serially produced wristwatch to feature this component which the brand acqui…
The Strategy Nike used to Stay Successful Even in a Pandemic
On October 25th, 2017, with Nike’s stock trading at roughly $51, then chief executive, Mark Parker, committed corporate suicide with a new strategy. At least that’s what many believed at the time. Because it was on that day that Parker declared that, out of a roster of more than 30,000 retail par…
Louis Vuitton Harnesses the Colour of the Skies for its Gradient Blue Earbuds
Less than a month after it released its Black/Neon Green coloured Horizon wireless earphones, Louis Vuitton has announced a new colourway- the Horizon Gradient Blue. Referencing the colours of the sky, the latest Horizon earphones move from light blue at the base to a darker blue at the top. The …
These Luxury Accessories Startup Founders Leverage Social Media for Exponential Growth
Omar and Zane Sabré are the cofounders of luxury accessory brand Maison de Sabré and have seemed to find a way to make their products stand out among the competition. Specializing in monogrammed phone cases and small leather goods, the entrepreneurial brothers say their brand pulled in $1.9 milli…