Is Activewear the Newest Category in Luxury Fashion?

The just-concluded Olympics was full of significant and historical moments. For starters, it was the ‘Tokyo 2020’ Olympics that took place in 2021. Then, there were the impressive new records set across different sporting categories. But, for the first time ever, a never-seen-before trend emerged…


LVMH Buys Off-White as Virgil Abloh Takes up Bigger Roles

LVMH has announced its latest buy: purchase of a majority stake in Off-White, the luxury streetwear brand founded by Louis Vuitton’s current menswear creative director, Virgil Abloh, in 2013. Just to be clear, the purchase does not include the operational side of the brand which will still be han…