Moët & Chandon is a brand rooted in legacy, but one whose strong anchor to tradition has not stopped it from moving with the times. It is no wonder that it remains the number one champagne in the world. Including here in Africa. Currently, the Business Development Director for the region Afri…
Business
Singapore Airlines offers a Perfect Lesson in Product Disposal for Luxury Goods
If there is one thing Singapore Airlines is known for, it is its passion for, and commitment to, providing luxury services. From the kind of seats its premier cabins are decked with, to its care packages in-flight, the airline is constantly about top-notch luxury. So when it decided to retire its…
Tiffany & Co is turning CryptoPunk NFTs into Wearable Jewellery
From the moment Alexandre Arnault unveiled his Cryptopunk pendant from Tiffany & Co, it was as clear as day that the jewellery brand’s VP was on an exploratory journey to discover how the business can use NFTs to get real-time benefits. The CryptoPunk #3167 pendant was the first project. The …
19 Years After, Aston Martin gets a Refreshed Logo
At first glance, the new Aston Martin logo is the same as the 2003 version. But a closer look will reveal the changes that the British auto brand hopes will give it a more modern, forward-facing look. Subtle tweaks, significant changes In a move that might bring relief to die-hard fans, Aston Mar…
Montblanc has a new Designation: Luxury Leather Accessories Brand
For more than a century, Montblanc has been known for its luxury pens. However, since writing by hand is fast becoming an art rather than a necessity, the German heritage brand is turning the pages to new chapters. Its newest speciality? Luxury leather accessories. In 2019, Montblanc worked with …
The Latest Luxury Lifestyle Brand is … Ferrari?
The Italian luxury auto brand is looking to drive up profits in a different industry. In 2019, just before the world was thrown into the throes of a pandemic, Ferrari announced that it was considering increased streams of income, but from a niche other than auto manufacturing. It was transitionin…
Gucci Now Accepts Cryptocurrency at Physical Retail Stores
Gucci has recently announced that it would start accepting cryptocurrencies at select stores in the US, and while this might appear to be yet another announcement from a luxury brand, it is a rather significant event in both the luxury and crypto worlds. Luxury brands and the virtual space Luxury…
ASPIRE x IWD 2022: Breaking the Bias Stories By Real Women
It’s the end of Women’s History Month and with it all the content that revolved around this year’s theme for International Women’s Day, #BreaktheBias. At ASPIRE, we’re constantly thinking outside the box, and, for this year’s celebration, we thought what if, instead of a list of high achiev…
ASPIRE Ones to Watch, 2022
2021 was such a year of hope. We had just exited the worst of a global pandemic and, for Africans living on the continent, an additional uncertainty heightened by protests and economic instability. We daresay almost everyone approached the new year with some level of positivity, as to do otherwis…
Dolce&Gabbana brings its Beauty Business Home
In April 2021, Dolce&Gabbana partially ended its licensing deal with Shiseido as part of the latter’s attempt to cut costs due to the Covid-19 pandemic. By December of the same year, the deal came to a final halt, leading the Italian luxury fashion house to now announce that it is bringing it…