Whatever your stance on the world of cinema, as a bonafide fashion devotee, there are some films you simply have to see. Whether it’s an insightful documentary into a designer’s first collection at the helm of a major fashion house or a vintage classic with impeccable costumes , these…
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Chanel Is Rated the Most Emotionally Intelligent Luxury Women’s Brand
The New York-based Luxury Institute recently released its innovative 2018 Emotionally Intelligent Brand Index, featuring annual rankings and ratings for leading luxury women’s fashion brands by affluent U.S. consumers. The Emotionally Intelligent Brand Index methodology was developed using 10 yea…
Luxury Marketing Stands out with Smart Partnerships
Despite slower economic growth, 2017 set the bar high for luxury brands. From Virtual Reality to ethical initiatives, marketers pushed the boundaries when it came to innovations and tech. As we ease into 2018, the challenge for luxury brands will be to continue to innovate in ways that drive enga…