Tag Archive for Serge Brunschwig

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Fendi Is Updating Its Iconic Baguette Bag

Fendi is looking to make friends with a younger generation. The storied Italian fashion company is placing a greater focus on the Baguette, a handbag it introduced in 1997 to great fanfare. Then, the Baguette was considered to be an It bag, an accessory that automatically signified one’s status, …