In line with its celebrations and collections for its 50th anniversary, British fashion brand Mulberry has unveiled a new collection in collaboration with Irish-born and London-based Richard Malone. For the limited edition Mulberry x Richard Malone capsule collection, Malone has reinterpreted two…
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Consumers Prefer In-Person Experiences for First Time Purchases
When buying something for the first time, customers prefer to make purchases in-person over online by 20 percentage points, despite the hype around e-commerce and online shopping, consumers still look to shop in the physical store. For products that a customer has never purchased before, 50 perce…