You have heard of personalised fragrances and personalised bottles, but, Moncler wants to give you an even more intimate experience with its new perfume bottles. They come in customisable LED screens that can display personalised messages of your choice. In what is a first for the Italian outwear…
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Social Listening Should be Centerpiece of Luxury Brands’ Social Media Strategies
With today’s affluents turning to online platforms for brand and product discovery, it is important for luxury brands to stand out on social media in a positive way. During a webinar presented by Adweek and sponsored by NetBase Solutions Inc., social media experts discussed social media best prac…
ASPIRE Pick of the Week: Heritage Is Still Crucial to Luxury Fashion
Earlier this month, Apple shares slid by 10% and many insiders ascribed this weak performance to the lack of innovation in its latest products. Brunello Cucinelli shares dramatically dipped following its 2018 report that saw a revenues increase of +8.1% – something considered too low and slow by …
What Is the State Of the Global Luxury Industry?
Top executives of the luxury industry gathered in Milan earlier this month to discuss key insights in a series of panels at the Fashion CEO Roundtable. The strategic highlight of the summit was the health of the luxury and fashion industry, intertwined with an uncomfortable feeling regarding a la…
Trend Alert! The Biggest Trends In The Global Luxury Industry Today
From the increased use of augmented and virtual reality in the beauty industry to the growing space for luxury sports outerwear, the 2018 Global Powers of Luxury Goods Report throws the spotlight on some of the biggest trends in the industry today. The luxury industry is going through a period of…