Change is constant and inevitable, and, in sectors like the travel industry, it is happening with more speed than others. Add to it a pandemic and what you have are rapidly emerging trends such as the Marriott x Quintessentially luxury road trip.
Marriott International has used the power of its luxury portfolio to create a series of luxury road trips across the globe. With the help of the world’s leading concierge company, Quintessentially, the once-in-a-lifetime adventures it offers include stays at some of its most exclusive properties in North America and Europe, including The Ritz-Carlton, St. Regis Hotels & Resorts, The Luxury Collection, EDITION and W Hotels.
The new luxury road trips come in response to the changing habits of tourists due to the Covid-19 pandemic. Even the most intrepid of travellers are cautious of cross-border journeys this year, and self-driving trips have experienced a remarkable boom as a result. As with most things, a humble road trip can be transformed into an ultra-luxury experience if done correctly.
“During this time we know that many of our guests are choosing to travel in different ways. They might be staying closer to home, or seeking the personal space that driving between destinations affords,” said Tina Edmundson, luxury portfolio leader at Marriott International. “With this series of exclusive road trips, and with the expertise of Quintessentially, we are thrilled to be able to offer our guests access to unparalleled, luxury-focused experiences that meet the moment.”
Quintessentially was brought on board to help curate truly unique experiences in each of the destinations. Whether travelling through Florida, Tennessee, Italy or Spain, the luxury road trips are packed full of diversified, high-end activities that are unique to that location. The experiences include yachting through Miami with a personal crew and chef, horseback riding along the historic Agua Caliente Indian Reservation, an after-hours tour of Florence by river cruise, and building a guitar in Nashville.
“At Quintessentially, we are the authority on creating one-of-a-kind, unforgettable experiences. With this collection of road trips, we are excited to bring these different destinations to life in a unique way and can further tailor the packages to guests’ personal preferences,” said Annastasia Seebohm, CEO of Quintessentially. “Marriott International’s unparalleled luxury portfolio allows for a seamless experience as guests move between properties and explore at their own pace.”
The journeys start from just over $10,000 for two guests and include stays in five-star accommodation and a range of experiences. Guests will also have access to a number of vintage cars, such as a 1960s Ford Mustang Convertible, so they can travel in style. The car selection will vary according to the location. The offer will run through the end of October.
Visit Quintessentially to view the available packages.
Source: Elite Traveler
