Have you flown with Singapore Airlines recently? You may have noticed — if you were in business class – that there was a little something waiting for you if you want it.
The ‘little something’ is none other than SIA’s first-ever amenity kit for individual passengers in its business cabin. Made in collaboration with British perfumer Penhaligon’s, the kit is a skincare and wellness affair consisting of a hand lotion, a facial mist, a balm and while stocks last, a 5ml roll-on perfume oil Luna, all infused with Quercus, a refreshing and citrus and basil scent.
Yet, Singapore Airlines is hardly the only carrier offering amenity kits filled with skincare and wellness products to premium passengers, nor does it have the most extravagant offering.
Awards in this category will perhaps go to Taiwan’s Eva Air who in the past used to offer Rimowa-branded amenity kits but now gives its premium cabin guests Salvatore Ferragamo amenity kits when the former was discontinued, and Emirates Airlines whose partnerships with Byredo and Bulgari since 2018 has seen them produce some of the most luxurious kits above ground level, including a pair of pyjamas designed to hydrate the skin.
But amenity kits are not the only options airlines offer their premium passengers in their quest to ensure that their journey across the sky is as comfortable as possible. Emirates, for example, has a ‘shower spa’ for its first-class passengers travelling aboard their A380 Airbus.
As it is above, so it is below
The skincare and wellness trend is not just restricted to the skies. Last year, British Airways launched the Forty Winks Lounge with sleep pods designed to help premium passengers nap properly ahead of their flight.
Air France’s business lounge in the Charles de Gaulle airport in Paris features a wellness area, a rest area with lounge chairs, a detox bar, and saunas with facial treatments from Clarins Spa. Just last month, the airline opened a new airport spa with luxury French beauty brand Sisley. The spa, called La Première Sisley Beauty Institute, offers skin rehydration treatments for men and women.
At the Madrid airport, the SHA Wellness Clinic has erected an outpost where travellers seeking better options can go for spa treatments, healthy foods, and drinks.
With an ongoing global health challenge courtesy of the Coronavirus, and with the Ukraine-Russia situation, international travel has become rather daunting. If you’re going to be moving in between countries and regions, it only makes sense to seek out airlines that will offer you the best services all around, including in the skincare and wellness categories.