Change, they say, is constant, and as the world of haute couture fashion has quickly come to realize, it can hit you when you least expect and in ways you least imagine. For the first time ever since its launch in 1973, the Paris Fashion Week is going fully digital. Speaking on the event kicking …
Tag Archive for Lanvin
Trend Alert! Nanotechnology & 3D Will Revolutionize Luxury
The industrial revolution of the 1800s brought with it mass production in large volumes that were previously unheard of. As a result, traditional craftsmanship eventually became an economically unviable industry for most. But a few saw the opportunity in producing very high-quality handcrafted pr…
Trend Alert! Omni-Channel Experiences By Luxury Brands
Omni-channel is a multi-channel sales approach that provides the customer with an integrated customer experience. The customer can be shopping online from a desktop or mobile device, by telephone, or in a bricks and mortar store but the brand experience would be seamless. The strategy of creating…