Tag Archive for Balmain Army

Balmain 44 Francois Premiere

Balmain Returns To Couture after 16 Years

The Balmain Army is marching into couture! Olivier Rousteing announced plans for the French fashion house to return to the Couture Week calendar recently at the WWD Retail & Apparel CEO Summit. As WWD reports, Rousteing is “looking to bring back the Parisian DNA” to the Balmain br…

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Are Virtual Influencers the Ideal Brand Ambassadors?

While it might seem more like an episode straight out of critically acclaimed sci-fi anthology series Black Mirror, virtual influencers are no longer limited to the confines of a scriptwriter’s imagination – but an integral part of today’s reality. Immaculately 3D-designed virtual personalities l…